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Amazon Cognito

Add secure sign-up, sign-in, and access control to web and mobile apps in minutes. Fully managed CIAM solution that scales to millions of users with advanced security features.

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Amazon Cognito is a fully managed customer identity and access management (CIAM) service that processes over 100 billion authentications per month. Built for developers who need to implement secure authentication quickly without compromising on scalability or security.

Key capabilities include:

  • Passwordless authentication with WebAuthn passkeys, SMS, and email one-time passwords
  • Social identity provider integration for seamless user onboarding
  • Advanced security features including risk-based adaptive authentication and compromised credential monitoring
  • Customizable branded experiences with low-code/no-code UI configuration

The service scales effortlessly to millions of users while providing enterprise-grade security and compliance features. Developers benefit from broad framework support including AWS Amplify, React, Angular, Vue, Flutter, and mobile platforms.

Perfect for modern applications requiring B2B identity management, machine-to-machine authorization, or role-based access to AWS services like S3, DynamoDB, and Lambda. The platform offers flexible multi-tenancy options and seamless integration with existing development workflows, making it ideal for businesses of all sizes looking to implement robust authentication without the complexity of building from scratch.

Features:

Allows customizing the hosted UI’s appearance with your logo, colors and CSS or building a fully custom sign‑in page using the Cognito API and SDK

Supports integration with external services via Lambda triggers that run before or after user events and can call APIs or other AWS services

Allows adding up to 50 custom attributes to a user pool with configurable data type, length and mutability

Uses groups to assign AWS IAM roles to collections of users for role‑based permission control

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